Chief Marketing Officer (CMO), Marketing & Digital

The Company is seeking a Chief Marketing Officer to lead commercial growth, marketing, digital innovation, and customer experience. The role will shape commercial strategy and performance, strengthen customer value through pricing and lifecycle initiatives, and build the organization’s brand and market position. Responsibilities include developing digital products and platform businesses, establishing strategic partnerships, and leading AI-enabled marketing, analytics, and digital-channel transformation. The successful candidate will also build a high-performing team and ensure commercial and digital activities meet risk, compliance, privacy, and customer-protection requirements. Candidates should have a bachelor’s degree in business, marketing, digital technology, or a related field; an MBA or relevant master’s degree is preferred. A minimum of 10–12 years of relevant experience, including at least five years in senior leadership, is required, along with experience in digital product development, commercialization, consumer analytics, and channel optimization. Professional fluency in English and French is essential. Strong capabilities in digital strategy, AI, data analytics, marketing, financial modeling, partnerships, and governance are expected, as are strategic leadership, commercial judgment, stakeholder influence, and a customer-focused approach.