Head of Subscriber Growth

The Company is seeking a Head of Subscriber Growth to lead the expansion of its global subscriber base. This pivotal role involves taking ownership of acquisition, retention, and renewal strategies for both print and digital subscription products. The successful candidate will be responsible for driving initiatives to improve conversion, optimize pricing, reduce churn, and increase customer lifetime value. A data-driven approach is essential, with a focus on testing, learning, and continuous improvement. The Head of Subscriber Growth will also have the opportunity to shape the team and establish the necessary frameworks to support long-term growth. Applicants must have a proven track record in subscriber or membership growth within a subscription-led business, with a strong commercial understanding of the key metrics involved. Experience in developing and executing multichannel growth strategies, particularly across email, on-site, and paid marketing channels, is required. Advanced analytical skills and hands-on experience with CRM, life cycle marketing, and analytics platforms are also necessary. The role demands a strategic yet hands-on leadership style, with the ability to manage stakeholder relationships and paid acquisition activities with a clear focus on ROI. A passion for growing premium brands while maintaining their value and quality is essential, and previous experience in publishing, media, membership, SaaS, or subscription sectors is highly advantageous.